Ingrid Schmaedecke is an independent designer specializing in branding and environmental design, with over 8 years of practice spanning visual identity, strategy, editorial, wayfinding, activation, and exhibition projects.


ingrid.cke@gmail.com



Project Index

Select Clients

Netflix
Prada
Amazon Music
Intuit
JPMorganChase
Grand Palais
Yale University
Princeton University
Poster House

Experience

Designer, 2x4
Designer, Isometric Studio
Graphic Designer Coordinator, Museu Paranaense
Founder, Studio Bombus

Education

Rhode Island School of Design, MFA
UFPR (Brazil), B.Arch
KABK (Netherlands), Interior Architecture

I'd Rather Go Blind Brand Identity for the RISD MFA Fine Arts exhibition curated by Ebony Hayes 

Homonymous to the 1967 Etta James song, the gallery exhibition curated by Ebony L. Haynes (of David Zwirner Gallery and 52 Walker) featured works of video, sculpture, photography, and painting.

The pieces revolved around the theme of translating the ephemeral into the physical. In the spirit of the subject, as well as of the provocative name of the show, we developed a set of gestural, abstract and blurred scribbles, evoking the ephemeral energy of the artistic creation.



Client: Ebony Haynes
Team: Serena Ho, Dougal Henken, Ingrid Schmaedecke

It's now in Brooklyn, and in Curitiba.